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Let's spend the year with plumped and radiant skin.

Check out this TikTok of Mikayla Nogueira's review of this foundation.

Promising review: "I struggle with finding a foundation that's not orange. Someone recommended I try a Korean product and this started going viral around the same time. I lucked into a perfect color match on the first try, but I've learned there are sample packs if you aren't sure about the color. The coverage is incredible. It was very lightweight, not heavy at all. It did settle into my under-eye wrinkles without primer so if you're older that's something to keep in mind. Overall beautiful and long-lasting. This will be my go to foundation from now on." —AJ Bond

Get it from Amazon for $15+ (available in 40 shades, a matte finish, a dewy finish, and a mini).

Promising review: "I was looking for a dry shampoo that would be easy to use on the go for a trip I was taking. I had no issues taking this through TSA and it was so easy to use on the go. You literally just pat the poof on your scalp and then rub the powder in. I do have black hair so dry shampoo is usually very visible in my hair, but I didn't have any harder time than usual rubbing this powder in. It did a really good job of soaking up all the oil and giving my hair volume. I'm not a fan of the price for the amount that you get, but it is lasting longer than I thought it would. I would definitely recommend and will purchase again." —Teresa

Promising review: "Not any of the many I’ve tried throughout my life have worked as incredibly as this one has. I’ve had top recommended brand cleansers that required two washes to thoroughly cleanse it all off. Not with this one. And the scent is wonderful!! I love it even more for that! The size of the bottle is much bigger than I expected and for such a great price!! Highly recommended!" —Carlos

Get it from Amazon for $17+ (available in two sizes).

Promising review: "Got these for the nights I’m too tired to do the whole makeup removal + skincare thing before bed and honestly wasn’t expecting too much, I literally just wanted something that would get the makeup off but these make my skin look so nice when I wake up in the morning! It’s always soft and my pores look really clear. These aren’t scented but do have the faint smell of rice but in a refreshing sweet way. They’ve never broken me out or anything and I only need one to get everything off. Definitely worth the money!!" —Nicole

Get a set of 75 (three packs of 25) from Amazon for $18.

This lip oil is vegan, cruelty-free, and has no parabens, sulfates, or phthalates.

Promising review: "This is the first lip oil I've ever used. Usually I avoid anything with oil because I have very sensitive and generally oilier skin, but I wanted to give this a try because I wanted something sheer and pretty for a natural makeup look. Probably the best purchase I've ever made!!! It's super sheer and looks fine on its own without any other makeup. The smell is delicious, and while the gloss dries and fades after about an hour or two without eating, the color stays all day! I did have to reapply after eating, but not after drinking water! I just wish it was bigger, it's a teeny bottle. Would definitely buy again!!" —Rachel

Get it from Amazon for $15+ (available in 10 shades and packs of two or three).

Korean skincare never ceases to amaze me — there’s always something new that tops the last big thing! When I first received this product and saw how thick the gel was, I thought, "There’s no way this will actually spray out." But, hello?? It does! And it’s a super fine mist. It keeps my skin so hydrated, and when I wear makeup, it applies evenly and smoothly. Plus, since it’s hydrating, it prevents my makeup from peeling or cracking, which is perfect for cold weather. Bonus points for being able to spray it throughout the day to give your makeup a little boost of dewiness!

BuzzFeed Shopping editor Jenae Sitzes says, "This is one of my fave new everyday lip products. I have it in Tangerine Red, and the color is soft and subtle — I like that I can take it out and apply it without having to look in a mirror, like you would with lipstick — but at the same time, it makes a huge difference, making my lips look hydrated and my whole face more ~alive~ (especially on no-makeup days)."

Promising review: "Best lip balm I ever used! The color development is subtle, so it's good to use for bare face makeup, and I think it would be good to apply as a base!! As far as moisturizing power, it has good retention and it's hypoallergenic. I recommend to those who don't wear heavy makeup, those who are looking for a moist, colored lip balm." —Y.Lee

Get it from Amazon for $12+ (available in seven shades).

Promising reviews: "This has been THEEE best product for my dry sensitive skin. These pads are brightening and helped my uneven skin texture. I didn’t know these pads would change my skin completely!! I’ll be repurchasing forever, best skincare product I’ve used in a long time, you NEED THIS! You’ll immediately notice a difference." —Kenny Vasquez

"When I tell you my skin hasn’t been this clear in forever. I have PCOS and hirsutism, which causes me to grow hair on my neck and chin. I’m also a skin picker so clearing my skin has been really difficult for me. But this product has saved my skin. I’m still working on my skin picking but when I don’t, these pads help to exfoliate and help with the dark marks. Thank Anua!" —Jessyca Renee

Get it from Amazon for $22 (also available in four other formulas).

Promising review: "Disclaimer: I went on Accutane five years ago, and this product is one of several other products in my day/night skincare routine. I first picked this up at an Olive Young store during a trip I took to South Korea. It was listed as one of their best-sellers and I 100% can see why. I mist my face before applying a few drops and it absorbs really quickly. Almost immediately my skin looks/feels more hydrated and prepped for the rest of my routine. The days where I feel lazy and don’t complete my skincare routine or cheat and not use this, my face definitely looks less dewy/a little more dull. Idk but I’m sold for sure." —Jaylen

SeoulCeuticals is a small skincare business that was founded in 2017 by a husband and wife team. Though it's a US-based company and the products are made in a state-of-the-art US facility, their main ingredients are sourced directly from South Korea, and they work closely with Korean partners and their consultant Ella Cho to ensure quality and authenticity. You can read more about the brand here!

Promising review: "I’m on my fourth or fifth bottle of this stuff, I use it as a daily toner and I must say that it is AMAZING. My skin is even and bright. I look like a buttery roll or a glazed donut and I love it. My skin has never loved me more. I also pair this with their serum, along with a strict skincare routine." —Victoria Del La Torre

Get it from Amazon for $19.98 (available in two versions).

Promising review: "I looooove this so much. The smell is amazing, and it tends to stick around for a while so I love getting whiffs of it through the day. My hair is softer and doesn’t seem as frizzy as before. I put it on after washing my hair, and then after it’s dry. I tend to wash my hair two times a week, so I’ll use it in between washes on my ends to make sure they still look nice and healthy. Great value too; I’ve been using it pretty consistently since purchasing and I’ve barely made a dent in it. Love it!" —Noley

Get it from Amazon for $13.99 (available in two sizes, a mist style, and six other formulas).

Promising review: "I'm an ebony female, and this is the best sunscreen! No white cast, your makeup blends perfectly with the sunscreen! It gives your skin such a moist, hydrated look, and it does provide protection from the sun plus it makes your skin look amazing! I love this! I will never stop using Medicube's skincare line. I’m 55 and it’s the only skincare line that has improved my skin." —Lynn

The UPF 50+ rating is the same one that's used for sun protection clothing. You can read more about UPF, why it matters, and how it's different from SPF on the Skin Cancer Foundation website.

Promising review: "I purchased this product for sun protection while golfing, and I love it. The patches are invisible on your skin and feel super lightweight. They also lasts all day, even when you’re out in the sun and sweating. If you’re looking for extra sun protection, I highly recommend you get these patches!" —Amazon Customer

Promising review: "This eye cream makes my eyes so soft, it has this luxurious feel that is better than any high-end product I have tried and for the cost? This stuff is unbelievable. I tried Ogee and all sorts of products that people swear by, but this one keeps my eyes hydrated and soft all night and lasts until the next day. It also isn’t greasy which I love. Since it has retinol I only put on at night and use a vitamin C serum by murad in the morning. I love this product! You can feel and see a different after one use." —AJ

Get it from Amazon for $16.99+ (available in two sizes).

BuzzFeed Shopping writer Emma Lord is obsessed: "I use this on my skin and definitely have noticed results! While it didn't help completely kick my stubborn pre-period hormonal acne, it has done *wonders* with reducing redness on my face, particularly around my nose, and in dealing with my pores. Since I started using it, my primer and foundation goes on a whole lot smoother, and I'm struggling a whole lot less to cover my pores. After using it a few weeks, I read the advice of one reviewer to put this on when your face is slightly moist from washing, rub it in, let it dry, and then put your moisturizer on top of it — I've found that it's what got me the best results!" 

Promising review: "I caved to the TikTok hype, and now I am obsessed, lol! I have extremely sensitive skin, but this was the first product that I didn’t have to go through a 'getting used to' phase." —Shelby

It's fragrance-free and safe for sensitive skin!

Promising review: "My new favorite moisturizer. It doesn't leave skin greasy. It instantly makes my skin comfortable and calm. It is unscented and leaves skin with a good texture. Works much better than much more expensive alternatives." —Carolyn Raney Mason

Get it from Amazon for $19.99+ (available in two sizes and sets).

Promising reviews: "I saw this all over TikTok/Instagram and decided to buy it because I have a lot of sebaceous filaments on my chin and nose. It's a little expensive but I took a gamble: it works! You can physically see the sebaceous filaments come out of your pores, it is not the product bunching up. My problem areas were so much smoother after using and are left with a moisturized glow. I then proceeded to have my boyfriend use this product to see of it worked this good on everyone on the first try and it worked on his nose as well. Amazing stuff. 🩷" —Losa

"I have hyperpigmentation and oily skin. I feel this product regulates my oil production and it helps my makeup look so flawless. 10/10." —MissKayMae

Get it from Amazon for $14.90+ (available in three sizes).

After cleansing, soak your cotton pad with the toner, gently wipe your face, and lightly tap for absorption. Follow with moisturizer!

Promising review: "This stuff works! First off all there was no purging period, which my acne prone skin is grateful for. It also doesn't sting or smell harsh. Within a week of using this toner I stopped having breakouts. My dark spots are slowly getting lighter and my skin is starting to glow. I'm on my second bottle now and I have nothing but good things to say. I really hope they never stop making this." —kem

BTW, a lot of reviewers say they use this as part of their double cleansing routine. As the name implies, double cleansing is a method of cleansing your face twice: first with an oil-based cleanser, and again with a water-based cleanser to help get all the yucky stuff out of your pores.

Promising review: "This is a game-changer for my skincare routine! It effectively removes makeup, dirt, and impurities without stripping my skin. The oil has a gentle formula that’s perfect for sensitive skin, and I love how it cleanses deep into my pores, leaving my face feeling fresh and hydrated. The heartleaf extract helps to calm my skin, and it’s been great for controlling blackheads. It doesn’t leave an oily residue, and my skin feels smooth and clean after each use. Highly recommend it for anyone looking for an effective, gentle cleanser!" —Manju Shree Kumaravel

Get it from Amazon for $17.69 (also available in a mild version for sensitive skin).

Promising review: "Let me tell you, I have awful blackheads, and this helped clean them out and made them a lot smaller. I love this stuff. I pair it with the oil cleanser (from the same brand and line), and they did wonders for my skin! I recommend it if you have clogged pores and blackheads." —Nabi

Promising review: "This Anua toner is great, especially for people with sensitive, acne-prone skin. It provides a light layer of hydration along with the soothing and reparative properties of heartleaf. This toner is great for resolving breakouts while preventing new ones. It is particularly good for those tiny little raised bumps (I used to get them on my chin). Highly recommend. Price is very good and even with daily use it will last you quite a while!" —B. Mahtani

Get it from Amazon for $19.69+ (available in two sizes).

Promising review: "Honestly just tried this due to high demand and to find a cheaper niacinamide serum. I have been using Glow Recipe Niacinamide Dew Drops but it didn't work as effectively as this. I was incredibly surprised by how this serum calms my skin, and my dark spots have been lightening and are almost gone. I also haven't broken out. I use this twice a day and it works well under makeup. It'll give you glowy skin if you're one of those who loves dewy look. I am currently using this together with Anua cleansing foam and it's incredible! Definitely subscribing to this as my regular serum!" —아미

Promising review: "I'm 44 and for the past four years my skin has been throwing a hissy fit. No matter what I tried my pores were screaming through my makeup. You know what I mean? Makeup sinking into the pores will turn any good foundation into a pool party on your face. Finally, a month ago I found this and it really works. I have combo-dry skin, weather depending and it doesn't make my skin oily. My foundation sets nicely over it (no sinking) and stays on for about eight hours before needing a touchup. And of course my pores...barely visible!!!! I'm happy!" —KPak

Get it from Amazon for $14.99 (also available in a color-correcting primer).

Elizabeth Mott is owned by Korean American Alice Kim and partners with top Korean manufacturers to bring affordable yet effective K-beauty products to the U.S.

Promising review: "This eye primer is amazing!!! I have super oily eyelids and was getting to the point that I would rarely bother with eyeshadow because even with expensive primers it would be smudged and creased within an hour. So glad I don't need to shell out for Urban Decay or Mac Paint Pot anymore; they don't hold a candle to this and it's so much cheaper." —Chloe

Promising review: "I have very dry, thin skin and have tried many lotions through the years…none have worked as well as this one. It not only softens my skin but smells great, too. It absorbs quickly and is not greasy at all." —Phyllis Baird

Get it from Amazon for $15.99 (also available in nine additional scents).

Promising review: "This is the best eyebrow product I’ve ever used and so the price and ease of ordering makes me happy. I love that it has a brush wand on the other end so I can blend and refine my coloring with a quick flip and brush of the pencil/wand. The pencil itself has the perfect width and length and it’s in a beveled diagonal shape, which I’ve never had in a pencil before and I found it works the best for drawing more naturally. Plus, these pencils last me a long, long time! It’s the longest-lasting pencil I’ve ever used. I hope they never change these or take them away from me because I’d always been frustrated by eyebrow pencils before finding this one." —Lisa N. Hyman

Get it from Amazon for $9.99 (available in nine shades).

Promising review: "I started using this amazing product because I was given a sample, and the first time I tried it, I knew it was something extra special. I could see a difference IMMEDIATELY (not kidding), and now I am a devout believer. This enzyme peel is the closest thing to getting an actual peel without the pain and the healing time — and cost — that’s required. I now use it 2–3 times a week. It really does have instant results. I sometimes even go without makeup now. And I am 58 years old. That’s impressive! Thanks Amore Pacific!" —Katharine Pope

Promising review: "Okay! So I was skeptical at first, but honestly this stick is life changing!!! In a matter of minutes my skin felt hydrated and plumped. After an hour, still hydrated. No greasy after feeling, very light, and you can feel your skin hydrated and absorbing. I love the fact that you can use it on your eyes, lips and wrinkles!! Game changer for me, will def try the others!" —Kristy 

Get it from Amazon for $22.99 (also available in three additional formulas).

BTW, these work best on open, draining pustules (rather than blackheads or pimples that haven't come to a head yet). You can read more at Cleveland Clinic!

Promising review: "I am a pimple patch fan okay. I have tried them ALL but I always was intrigued by this brand and was very skeptical on three things: effectiveness, visibility, and size. I LOVE the fact that Rael pimple patches have two different sizes, all with hydrocolloid. They are practically invisible on the face unless you are extremely close up. I would feel extremely comfortable wearing these to my childcare job because I know they are not visible, and if you work with kids you know how they love to point pimple patches out. 🤣 I left one on my face all night (9+ hours), and it completely erased the pimple on the side of my cheek. Best pimple recovery I've seen ever on my face. I love these and will buy more, and you should too!!!!!" —Brian Cage

Get a 96 count from Amazon for $16.99 (also available in smaller pack sizes).

Promising review: "Liquid gold! I’m obsessed with this. It’s one of the first products I purchased when starting my glass skin journey. Centella asiatica is known to calm sensitive skin, reduce redness and inflammation. My skin barrier was damaged from all the actives I used in the past. Since I started using this ampoule in the morning and night, my skin is a lot more hydrated and less red and irritated. It absorbs beautifully into the skin and doesn’t leave tackiness. My skin is left glowing after every use. I’ve recommend this product to friends and family and they all feel the same. It’s a must for any skin type!" —frugalANDfeminine

Get it from Amazon for $15.99+ (available in three sizes).

And don't worry: Even though this is a serum, it won't leave you feeling like you just smeared olive oil over your face.

Promising review: "I've been using the serum for a few weeks now, and it's made a noticeable difference in my skin. The serum is lightweight and absorbs quickly without any sticky residue. After consistent use, I've observed a reduction in dark spots and a more even complexion. The combination of rice bran water and alpha-arbutin seems to work well for brightening the skin. Additionally, it provides a good level of hydration, leaving my skin feeling soft and supple. I appreciate that it's fragrance-free and hasn't caused any irritation. Overall, it's a solid addition to my skincare routine, and I plan to continue using it.​" —Christian Perez

Get it from Amazon for $17+ (available in two sizes).

Promising review: "I swear by this serum, it made my dark spots disappear. and I’ve been using this on and off for about four months…because I’m not consistent with my skincare lol. These photos are only about a month apart..as you can see the dark spot on my cheek completely disappeared. i don’t have photos from when I first began using it but there’s a huge improvement!" —Minah

Allergy info: This does contain nut products (like walnut seed extract). 

Promising review: "This is expensive. I am not the type of person to ever spend this kind of cash on skincare - but believe me when I say this is the most lovely, therapeutic, and effective product I’ve used in my skin in a long time. It’s incredibly hydrating but also sinks in so quickly. With continued use I really noticed a “vitality” to my face. My skin looked brighter, more hydrated, and generally radiant. I’ll be repurchasing this." —John

Get it from Amazon for $21.25+ (available in three sizes). 

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Plus, cosmetic bags, concealers, waterproof mascaras, and finds from Sephora, Soko Glam, and Ulta.

Reviews have been edited by length and/or clarity.

BuzzFeed Shopping is service journalism first: our writers and editors spend all day shopping so you don’t have to, vetting products, fact-checking brand claims, and surfacing what actually helps in real life. We center readers over revenue, recommend products with authenticity (using real experiences, not ad-speak), and reflect our diverse audience, inclusive of a variety of price points, people, and needs. We cut through fake deals, favor useful info over glossy fluff, and recommend both budget and splurge options with context so you can decide what’s right for you — and still have a little fun along the way.

This piece is by Amber Usher, a writer on the BuzzFeed Shopping team who covers a range of topics, including the latest beauty trends, personal care, problem-solving products, and outdoor upgrades. When she's not writing, you'll find her exploring her eclectic interests, from gardening to K-pop to jet-setting around the globe.