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35 TikTok Products You’ll Be So Happy You Took A Chance On
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We hope you love our recommendations! While every product is independently chosen by our editors, BuzzFeed and our publishing partners may collect a share of sales or other compensation from the links on this page. You can read more about how our affiliate partnerships work in our Editorial Standards & Ethics Guide. You'll never know just how nifty this holy grail curl brush and wacky foam drain cleaner are until you try them. Check out a TikTok of the nausea relief inhaler in action. Promising review: "Took this on my first cruise. Anytime that I started to feel woozy, I’d reach for it. I’m sure the required act of deep breathing helped a lot — and breathing in the fragrance of the essential oil is very calming and effective. Worked for me! Wonderful!" —Willy&Lilly Get a pack of two from Amazon for $12.99 (also available in a pack of four). Check out a TikTok of Gold Bond in action. Promising review: "This cream has tightened the skin around my neck beyond my expectations. I’ve been using daily (morning and evening) for over two months and still have product left. I’ve even tried it on my face and it gives me a bit of a 'face lift.' I’m officially a Bond girl. A bit sticky to the touch after a few hours of wear, but that doesn’t bother me. Will order again." —AP Wang Check out a TikTok of the pistachio body lotion in action. Promising review: "This smells heavenly!! I wore it today with the Cheirosa 62, and it smells delicious! I already purchased a second bottle for me and one for my daughter because I know it's going viral, and I don't want to run out! It's already hard to find where I am. To me, this is even better than the Vanilla Cashmere, and that's been my absolute favorite so far." —Heather Mg Promising review: "I bought this after seeing an ad on TikTok. I'm skeptical, but I’m a sucker for this kinda stuff, but it is genuinely amazing. I tested it on all the different areas of my body. It didn’t do a thing to my well-exfoliated palm, but my face, legs, LIPS… baby soft with big balls of dead skin coming off. Like one of those Korean exfoliating gloves, but you don’t have to scrub like you do with those. You just gently rub it in, and your dead skin peels away. I even had a weird callus on my arm that kept regrowing, and it smoothed it down so cleanly. This stuff is truly magic. Just WOW." —Nellie Check out a TikTok of the multi-flashlight in action. Promising review: "This tiny, affordable flashlight is the most versatile light I've ever seen. It's small enough to disappear in a pocket. The dial-a-lumen brightness wheel saves battery by allowing you to pick exactly how much light you need fast, and the selectable multicolor LED mode is so handy! Use it as a travel light, swivel the clip for attaching to a shirt pocket or the brim of a cap, use the color wheel secretion to perfectly light your face during video calls, use the red and amber safety flasher mode while riding rental bikes or scooters, or place the magnetic base on the hood of your car for hands-free light for auto work." —Chris M. Get it from Amazon for $19.99+ (available in three colors). Bounce Curl is a small business that specializes in curl brushes. Check out a TikTok of the Edgelift Curl Brush in action. Promising review: "Best brush hands down, I am a mixed girl with thick curly hair, and when I run this brush through my hair wet, it does magic. My curls after using this in the shower to detangle are amazing, then I use my choice of product to style it row by row, and it gives me bouncy curls that help cover more scalp but separate effectively. It's extremely sturdy. I break brushes all the time, and this one lasts!!!" —Janay K Get it from Amazon for $30 (available in three colors). The color-adaptive formula is designed so one of two shades will work on any skin tone. Promising review: "Took years off my eyes! This product is so reasonably priced. I came across a TikTok promoting this and decided to take a chance since the price was super reasonable. My eyes looked brighter in a good way, and the concealer worked so well that I felt I looked younger. I got compliments from friends asking what I did differently with my makeup. I recommend it." —Monica T. Get it from Amazon for $6 (available in four shades). Promising review: "I've seen these leggings all over TikTok and finally decided to give them a chance. I do a lot of HIIT workouts and find that these 'buttery soft' leggings never really hold up well. I don't know what they're doing differently here, but I love it. They are so soft and stretchy, but incredibly smooth. They've done well in HIIT, low-impact, and weight-lifting workouts. I couldn't recommend these enough." —Ashley "These leggings are incredible! The fabric is so soft and feels just like Lululemon. Lightweight, high-quality, and sweat‑wicking. Even during intense workouts or runs, I don’t feel sweaty at all. They move perfectly with my body and stay in place without riding down. Definitely my new favorite pair!" —Kara Get them from Amazon for $19.92+ (available in women's sizes XXS–XL and a variety of colors) — and check out matching tops and bras at the Amazon CRZ Yoga page! Check out a TikTok of the Laneige Neo Blurring Powder in action. Promising review: "I loved this setting powder, it blurred my pores and blended my makeup so well that even my husband noticed. Wow! I will be buying more before people find it and sell it all out, hehehe." —Charlotte Laim Check out a TikTok of the laundry spray in action. Puracy is a Texas-based, family-owned business specializing in plant-based, chemical-free, hypoallergenic home products, with a donation made to local families in need with a portion of every purchase. Psst — this spray also does a number on all those other miscellaneous stains in your life, like wine, coffee, soy sauce, makeup, and period blood! I recently bought this to test it for myself, and can attest to how well it works to get period blood out even after you've tried something else. I stained a pair of beloved bright-blue bike shorts in my sleep and tried to get it out with soap and water, but the stain was still there when it came out of the wash. I treated it with this, stuck it back in the wash, and BOOM, it's like it never happened (I panicked before I could get a before and after, please forgive me, laundry gods). Get it from Amazon for $13.99+ (available in different sizes). Check out a TikTok of the Medicube Glow Facial Serum in action. Promising review: "The serum is lightweight, absorbs fast, and has no strong scent. After about three weeks, those stubborn dark spots are visibly lighter, and my overall skin tone is brighter and more even. My texture feels smoother, and my skin is happily hydrated. The 5% tranexamic acid really seems to make a difference for fading spots, and it's been gentle on my sensitive skin. If you want a serum that brightens, evens tone, and tackles blemishes without feeling heavy, this is it. It's a new favorite!" —Amazon Customer Check out a TikTok of the Prepara Salad Pod in action. Promising review: "An awesome invention. I take salads daily to work, and it’s so convenient. Also the dressing at the top makes mixing salad so easy." —Adrienne Williams Check out a TikTok of the seamless underwear in action. Promising review: "These are my new favorites. They are comfortable and do not show under all my clothes. They are super soft too and hold up all day without gapping. I have been buying Victoria’s Secret underwear for many years, spending unnecessary money. I’ll repurchase these over and over again." —Joshua Psst — if you're looking for a thong option, reviewers are obsessed with these Skims-inspired thongs that are also on Amazon! Get a set of six from Amazon for $16.99+ (available in women's sizes XS–XL and 17 sets). Dae is a small business that specializes in haircare and styling products. Check out a TikTok of the taming wand in action. (It goes without saying that you don't need to lay your edges if you don't want to, but this is a handy option if you do.) Promising review: "I’ve tried numerous products for taming baby hairs, especially post-partum, and this is hands down the best thing I’ve tried. It also smells incredible! Love the size of the styling wand!" —Completely happy customer! "LOVE!!! It doesn't make hair greasy, it gets rid of my super frizzy hair, and smooths it down. Easily applied and the applicator is super functional. I love and will definitely buy again for the price! Super good look to it." —Devon Reid Promising review: "I saw on TikTok this Korean beauty influencer that I follow, and pretty much buy all her skincare products. This was one of the products that she actually used on one of her clients who had very large pores. It’s been a month, and my pores have shrunk, my face is so much clearer, and I know I’m gonna buy this product again." —jessica aquino lopez Get it from Amazon for $24.99 (also available in a vitamin illuminating serum). Check out a TikTok of the acne-banishing body spray in action. Promising review: "This body spray has helped clear up stubborn back and shoulder breakouts better than anything I’ve tried. The 360-degree spray makes it super easy to apply, even to hard-to-reach spots. It dries quickly, doesn’t stain clothes, and has a clean finish. After a couple of weeks of consistent use, I saw smoother skin and fewer breakouts. It’s also lightweight and doesn’t feel sticky. Definitely recommend for anyone dealing with body acne." —Rosiemelisa Mouthwatchers is a small business established by Ronald Plotka, DDS, that specializes in antimicrobial toothbrushes designed to get deeper cleans even patients with "great" dental hygiene might miss with traditional brush and floss routines. I've had one of these for awhile, and I love it! I usually use an electric toothbrush, but I feel like I'm getting a much more satisfying clean from these?? Especially because I tend to get yellow stains between my teeth no matter *how* much I floss, and these bristles seem to actually target that a lot more effectively. I've switched to using this in the morning and the electric one at night and definitely see a difference in that area in particular. Promising review: "This was another one of my TikTok purchases! I was skeptical, but my kids hate flossing their teeth, so thought this might help in between making them floss. They work amazing! My kids said they could see and feel a difference on the first use, and I agree! They are definitely worth a try! I would suggest not pushing too hard. Those tiny bristles really get in there, and if you push too hard, you might be sore like I was. It felt like after going to a dental cleaning." —Amy N. Learn more about different kinds of eye drops and what they can do at Cleveland Clinic. Note that eye drops can potentially mask symptoms of eye conditions, so you should talk to your eye doctor about what's right for you. And according to Mayo Clinic, you should avoid redness-reducing drops if you're looking for dry eye relief. Check out a TikTok of the eye drops in action. Promising review: "I have a big spot of blood vessels in the inner corner of my left eye. I use the expensive lubricant eye drops for moisture — I've used Visine, Clear Eyes, you name it. No eye drop has made my eyes look this great. Only Lumify! I was soo happy when I looked in the mirror and saw some beauty in my eyes instead of darkness and redness." —Angela Leonard Check out a TikTok of the Strawberry Acai Super Balm in action. Promising review: "I can't believe how hydrating this is for how cheap it was. It smells/tastes lovely as well." —Venice De Carlo Check out a TikTok of the CeraVe Balancing Air Foam Wash in action. Promising review: "I have super oily skin and this face wash is amazing. Totally controls the oil on my face. I love this face wash. I already use CeraVe products, but this face wash is by far the best for controlling oil on my face." —TW Check out a TikTok of the foaming pink drain cleaner in action. Promising review: "Wow! I don't think I've ever been more excited to use a cleaning product before. Who knew you could get so much satisfaction from a drain cleaner? I could probably make an ASMR video and post it, as it is that satisfying! Even though I had to angle this over my sink drain to avoid the low faucet, it worked perfectly. The foam went down the drain and up through the overflow, bringing lots of black, yucky gunk with it. I have used lots of drain cleaners before, but not one that actually came up through the overflow. I'd never even considered what stuff was in there. It did a great job of cleaning everything out, and it left the sink smelling fresh and clean as well." —Amazon Customer Get it from Amazon for $15.98 (clip the coupon on the product page to get it for $14.38). Read more about how biotin shampoo could help with the fullness of hair at Cleveland Clinic. Maple Holistics is a small business that specializes in beauty products with all-natural ingredients. Check out a TikTok of the biotin shampoo in action. Promising review: "My hair was starting to thin rapidly in my mid-20s. Thankfully, I caught it early. I started using this shampoo regularly, and haven’t done any other treatments. The thinning immediately slowed and eventually stopped. It’s six years later, and I still have a great, full head of hair. Judging by my family history, I should be totally bald by now, and this product is the only thing I've used. I credit this stuff with saving my hair! What a miracle!" —Amazon Customer Get it from Amazon for $14.95+ (available in four scents, four sizes, and multipacks). Psst — reviewers mention this is most effective when paired with a scalp massager to work it into their roots! Promising review: "I saw this product on TikTok and decided to try it out for myself. The name doesn’t lie — spray it on, shut the bathroom door, and in a few hours, the shower is 100 times cleaner. Usually I’ll let it sit overnight, and by morning, the visible grime on the shower is gone, including soap scum. I’ll usually let the shower water rinse the residue out, and then will take a bucket just to get everything off the shower walls. It is a bit slick if you try to get in the shower without rinsing the residue, but otherwise it’s a worthy cleaning staple in my house." —Tara D. Get it from Amazon for $19.98+ (available in two scents and two sizes). Check out a TikTok of the reading pillow in action. Promising review: "I’m loving my new pillow. It has been the best money I have spent on an item. I’m a reader and love that this pillow gives me good support. It stays firm. It’s a good-sized pillow. It gives good support for your shoulders and neck. It doesn’t weigh too much, and it is thick. It doesn’t make you hot at night when you’re asleep or when you’re just reading. I love that you can use it in so many different ways. I have even used it to hold my laptop when I’m working." —Malone Get it from Amazon for $49.99+ (clip the coupon on the product page to get it for $43.39; available in four colors). Check out a TikTok of the Airy Sunstick Smoothing Bar in action. Note that the AAD recommends using at least SPF 30 and reapplying as needed for skin protection. You can read about sunscreen myths and facts from dermatologists for more information! Promising review: "NO WHITE CAST! I've been looking for a stick sunscreen and this was just exactly what was needed!! I'm a medium-toned Black woman, and looking for something without a white cast is always a challenge. I have applied it on my bare skin and there isn't a white cast at all! It's a 'soft matte' finish, for sure, and looks like natural skin. Like you're not wearing anything at all." —Martina "One of the best facial sunscreens I've ever used. The design is amazing and contours your face perfectly. It works well on its own or layered under makeup. No issues with clogging my pores or breakouts. I wore it on a trip to Mexico, and it did its job flawlessly. I will repurchase again and again." —Tlong Get it from Amazon for $16.89 (also available in two-packs). Check out a TikTok of the arm twister in action. A training guide is included to show you all the ways you can use it and adjust it! Promising review: "This is one of the best products I have ever purchased from Amazon. It works very well. It is fun and easy to use. It's simple to adjust the weight resistance, and the resistance has a wide range of choices. The foam is very comfortable on my hands and arms. Solid, sturdy construction makes me feel confident when using it. I definitely recommend it as a way to stay toned and active for anyone wanting to start something new. My results were almost instant. It can be used sitting in place or standing." —Michael Check out a TikTok of the collar stays in action. Promising review: "These simple little stick-ons are incredible! Honestly, they are exactly what I've been looking for to keep my collar corners straight. Super easy to apply and can be trimmed easily to fit an oddly-shaped collar (I have a few). Absolutely great purchase, and I will buy the larger pack when I run low on this supply. I will never NOT have these in my closet." —Jeff A Get a set of 120 from Amazon for $12.98. Promising review: "All my life, I've used a rag for cleaning my face. I started having breakouts. I saw this on TikTok, so I decided to purchase. Since I've been using these, I no longer have breakouts. The towel is soft to the skin and works very well since I have sensitive skin. I will most definitely purchase again." —India Freeman Get a set of 50 from Amazon for $12.99. Check out a TikTok of the Sqeezy in action. Promising review: "The 'abrasive sponge when cold' or 'squishy when hot' is an awesome feature for the type of scrubbing you want to do. The Pink Stuff with the sponge does wonders! We have a hideous 30-year-old shower, and although it doesn’t look brand-new like I was hoping, it’s 10 times better!! This product really does work!" —GreenGoddess Get the set (one Pink Stuff jar and a "Sqeezy") from Amazon for $9.99. Check out a TikTok of the Airplane Pockets tray table cover in action. Airplane Pockets is a small business that specializes in sanitary, portable travel organization products. I used this on a roundtrip from NYC to Tokyo, both with connecting flights in Canada, and cannot sing its praises enough. It fit all four of the different tray tables I used it on and was so ridiculously handy for keeping track of all my littler odds and ends like AirPods, the plane's headphones, earplugs, a sleep mask, a book, gum, a scrunchie, and little snacks. The hanging end of it easily tucked into the built-in sleeve of the seat in front of me for takeoff and when other passengers needed to scoot past me in my aisle seat. Usually, I feel like a hot mess and get frustrated rooting around in the grimy sleeve for my stuff, and this was such a refreshing solution! Several flight attendants even asked where I got it to buy one for themselves! Quick & Clean is a small business that specializes in coffee machine cleaning products. Promising review: "I had no idea that cleaning a Keurig was a thing. I bought these because I saw them on TikTok, believe it or not. I wanted to give it a go because my Keurig isn’t that old and I didn’t think it would do anything. IT WORKS SO WELL! My Keurig wasn’t as nasty as some I’ve seen, lucky. I would highly recommend, keeps everything running correctly and clean." —Lauren Get a set of six from Amazon for $9.99. Check out a TikTok of the Kitsch clip in action. Promising review: "Just got this today and I love it! I needed something that would keep my hair up, but not pull and not pull it out when I removed it, as well as something that was comfortable and safe to wear while driving. I haven’t driven with it in yet BUT, I am lying in my bed, on my iPad with my head in the pillow and am very comfortable. My new holy grail for putting my hair up. Could not be happier! My hair is long, and moderate thickness, and it holds beautifully." —Kimberly A. Get it from Amazon for $7.99+ (available in three sizes and five colors). Check out a TikTok of the condiment fork in action. Promising review: "Great kitchen item. Forks are great to get pickles out of the jar, but if you have kids/lazy people (lol) you know that dirty hands are going into that jar. 😉 This has really prevented that from happening. It comes with two different rings to fit whatever size jar, a stabber holder, and a stabbing stick." —Amazon Customer Check out a TikTok of the Ninja Crispi Air Fryer System in action. Each air fryer comes with the "PowerPod," two containers (a 4-quart and a 6-quart), and lids. The PowerPod has auto-shutoff and four modes: Max Crisp, Bake, Air Fry, and Recrisp. The "feet" are heat-safe, so you can prop it on any surface without worrying! Promising review: "I got my Ninja Crisper today and reheated some stuffed bread with feta cheese and spinach, and it did a wonderful job. It was like it just came out of the oven the first time. Nice and crispy outside, but the inside heated just right. I love that the bottom glass can be covered with the lid it comes with. They come with a metal plate you can put in the glass bottom part, and it actually fits into the lid, so it doesn't get lost. The glass makes a difference in the taste, too. It is a great product and well worth it." —Jennifer Get it from Amazon for $179.99+ (available in six colors). Check out a TikTok of the E.l.f. tubing mascara in action. I am not a new human to the tubing mascara game, and in fact readily spent $26 on the famous OG blend from Blinc every time it needed replacing. I didn't even love it for the length half as much as the fact that tubing mascara like this genuinely never smudges, but can I just say — regardless of price, the E.l.f. tubing mascara formula blows all the others I've tried out of the water. It gives me way more length and volume than other brands, slides on so much more easily, stays put ALL day, and never, ever smudges. My favorite part, though, is how gently and easily it comes off with soap and water. In the past, other mascara removals have felt rough on my lashes, but this comes off so fast that I'm like ??? was I even wearing mascara a minute ago?? Anyway, I hesitate even writing this review because I want to gatekeep the hell out of this before it sells out, but the world needed to know. I'm a big fan of the brown shade (which is what I'm wearing above!), but it also comes in black and soft black. Get it from Amazon for $8 (available in three shades). Reviews have been edited for length and/or clarity. BuzzFeed Shopping is service journalism first: our writers and editors spend all day shopping so you don’t have to, vetting products, fact-checking brand claims, and surfacing what actually helps in real life. We center readers over revenue, recommend products with authenticity (using real experiences, not ad-speak), and reflect our diverse audience, inclusive of a variety of price points, people, and needs. We cut through fake deals, favor useful info over glossy fluff, and recommend both budget and splurge options with context so you can decide what’s right for you — and still have a little fun along the way.